Useful
thinking.
Practical thinking about websites, WordPress, accessibility, search and design. Written to stay useful, with one deliberately current 2026 piece at the top.
Web Design in 2026: What Actually Matters?
AI search, multimodal discovery, accessibility, performance and what Irish businesses should prioritise now.
Why Modern Websites Fail and How to Future-Proof Yours
Why websites become slow, confusing or outdated, and what to fix before rebuilding everything.
Is WordPress Still a Good Choice for Business Websites?
Ownership, flexibility, SEO, editing and maintenance without the platform mythology.
What Makes a Website User-Friendly?
Five practical principles for clearer navigation, stronger mobile UX and better calls to action.
Accessibility in Web Design: What Businesses Should Know
WCAG principles, keyboard use, content structure, contrast, motion and meaningful testing.
How Visual Design Makes a Website More Memorable
How typography, imagery, hierarchy and performance work together to make a site distinctive.